A black AJ Table Lamp and a white AJ Wall Lamp in a hotel room with warm wood panelling and a city view. © 2026 Louis Poulsen.

SAS Royal Hotel

A journalist from Svenska Dagbladet once described the SAS Royal Hotel as a "one-man show," where every detail, down to the smallest element, had been masterfully crafted by the architect. Since its opening in 1960 at Hammerichsgade 1-5 in Copenhagen, both the building and its interiors continue to tell a remarkable story of Danish modernist design, still influencing architects and designers worldwide.

The World’s First Designer Hotel: Celebrating Arne Jacobsen’s Vision.


Arne Jacobsen’s vision for the SAS Royal Hotel extended far beyond its architecture. The renowned architect meticulously designed nearly every aspect of the hotel, from the structure itself to the furniture and fittings.

The Timeless Appeal of the Turnkey Concept at the SAS Royal Hotel

 

The SAS Royal Hotel was lauded for its international style, yet it embraced something distinctly Danish—a harmony that resonated throughout both the building’s structure and its interior design. Every element was carefully crafted, from the sleek profile of the AJ Lamp—with its combination of straight lines and geometric angles—to the striking designs of the Series 3300 seating in the hotel lobby. These elements were not just aesthetically pleasing but reflected Jacobsen's overarching architectural language, where precision and geometry played key roles.

The AJ Lamp collection, which includes table lamps, floor lamps, wall lamps, and pendant lights, was introduced with the hotel’s opening in 1960. The wall lamps, in particular, hung gracefully in rows in the hotel lobby, becoming an integral part of the space’s aesthetic. These pieces, alongside the AJ Royal and other Jacobsen creations such as the Egg and Swan chairs, AJ handles, and cutlery, have since become icons in design history.

AJ Royal Pendant lights hang in the SAS Royal Hotel lounge, above upholstered chairs and beside wood-panelled walls. © 2026 Louis Poulsen.

The AJ Royal pendant lamp, suspended in copper above the tables in the snack bar behind the Winter Garden, in the Lounge on the first floor, and in the Panorama Lounge on the 21st floor, stands as a testament to Jacobsen’s commitment to precision and detail.

Originally referred to as the AJ Pendant at the time of the hotel’s opening, the spherical design of the lamp—comprising geometric segments—foreshadowed the fundamental shapes that would define Jacobsen's later works.

Two metal AJ Wall Lamp wall lights illuminate desks and chairs in a wood-panelled hotel room. © 2026 Louis Poulsen.

Though the interiors of the SAS Royal Hotel have evolved over the years, design enthusiasts can still experience the essence of the original 1960 design by visiting Room 606, the only room that has been meticulously restored to its original Arne Jacobsen design.

This room continues to offer a glimpse into the timeless elegance and innovative spirit that defined the hotel’s original vision.

SAS Royal Hotel: A Celebration of Arne Jacobsen’s Vision